McDonald’s Hates McCharities
|Siouxsie is no Morgan Spurlock, but trust her
when she says “don’t eat here.”
Lauren McClusky, a nineteen-year-old go-getter from Chicago, is at the center of a legal dispute with McDonald’s over a series of concert charity events she organized. McClusky and a co-organizer both have the “Mc” prefix in their last name; and so, they called the charity event McFest. [Source]
McClusky used the name McFest for two years without any objection from McDonald’s. She raised over $30,000 for the Chicago chapter of the Special Olympics. When McClusky attempted to register the name McFest, McDonald’s decided to use its significant legal muscle to oppose it. [Source]
McClusky had to hire lawyers to answer a series of administrative proceedings [that] McDonald’s filed with the U.S. Patent and Trademark Office. To date, it [has] cost her roughly $5,000 — money she wishes had gone to Special Olympics kids instead of attorneys. [Source]
Nice work McDonald’s. Way to support the Special Olympics.
McDonald’s argues that it had no choice but to thwart the teenager’s efforts to raise money for the Special Olympics. They assert that the name McFest will dilute their brand name.
McDonald’s is known for fighting any company that attempts to trademark a name using the “Mc” prefix. In the United States, it has successfully opposed many attempts by companies to use the “Mc” prefix in their name. These companies include McBagels (bagels), McTeddy (handmade bears dressed in adorable Scottish clothing), McDental Group (dentists), and McClaim (legal services). [See source]
But to oppose a not-for-profit charity run by a nineteen-year-old kid, one which donates its money to the same charity for which McDonald’s raises funds, is flat-out absurd.
If McDonald’s feels the need to stoop so low to protect its McOpoly on the “Mc” prefix, then Siouxsie Law has a McMessage for them. McFuck off, you dimwitted McFacists. McLeave this McCharity alone or McFace the McWrath of McStreisand.